Having a website that works as a marketing tool to attract clients and build company web presence is the first step to successful online marketing campaigns.

In order to build your business reputation online and create a magnetic site it is crucial to measure the metrics or “stats” on your site to see what is working, what is not and adjust the campaigns accordingly.

Without the opportunity to review your statistics, you have little insight to whether your Search Engine Optimization and Online Marketing Campaigns are achieving your desired results.  If you are not tracking these metrics each month (who has visited your website, where they came from, how long they stayed and what content was most interesting to them) you are missing a very valuable opportunity.

The MMM team has put together a list of the “top 5”  items to watch for on your Google Analytics Reports to help you build a strong online marketing campaigns. Click the read more button below to see them all.

The marketing mavens at Moe Media often get asked, ‘why do I need to blog, what are the benefits for my business?” Good question.

Here are three key reasons why a business blog can make a major difference in your web presence AND you just might have a little fun in the process.

1. SEO Savvy- When you have a blog on your company website that provides new content to the site, you are giving search engines like Google, Yahoo and Bing robot food that makes them hungry to come back to your site over and over again.

Do you feel invisible online?

Did you spend good money on a beautiful website and have no customers coming through it?

Are you intimidated by technology but know you must learn how to market your business using Google, Facebook, LinkedIn, Twitter and YouTube?